A handy, quick, happy and satisfying solution to feeding hungry guests. The genius of a clever inventor, the melody of a hit song, a company for the lonely evenings when you’re drowning in intense movies and glasses of red wine. A superstar of supermarkets, a natural and delicious body integrator, the icing on the cake, the… icing on the cake?!
Ok, I’ve got this wrong, let’s start over again.
The nights we’ve spent together have always been so sweet. Well, some have. Me, the movies, and you in huge servings. Parmesan on top and bread aside to clean the plate afterwards. That’s the Italian trick!
Since advertising is by now invading most of the TV broadcasting, I’m obliged to watch hundreds of boring never-ending commercials. One in particular has come to my attention: a pasta sauce named “Pormio”, a proper Italian sauce as the advertisement claims. A happy puppet family is portrayed having dinner altogether in a countryside setting or so, while speaking a horrible English squeezed in a strong and tacky Italian accent. An old-fashioned family in an old-fashioned kitchen – and one of the puppets (the farmer, the father…who knows?!) even had bushy moustaches and a single eyebrow!!! Terrible…
First of all, I would never buy that purple disgusting sauce in my whole life. Secondly, may the gods strike me with lightning if my family and I have ever been waving hands up in the air while speaking out loud or wearing white dirty tank tops. Is it really how people portray Italians?
So that night, I started doing some zapping till I saw a program I do really like: Impossible kitchens USA.
Gordon Irvine was heading to an Italian restaurant in New Jersey with the intent of resolving the issues it was experiencing. Since he is a renowned chef, I couldn’t wait to learn some new recipes while he was coaching the cook on the culinary specialties of our country. And the confusion begins right here: chicken parmesan (I don’t even know what it is), linguine with chicken, pizza with pineapple, ossobuco with shrimp, risotto with mushrooms and chicken. Wow…Seriously?! I believe I don’t need to tell you that these dishes are all but Italian culinary specialties. The worst though was a very simple dish: spaghetti with meatballs. Ok it’s a specialty in southern Italy and we love it, but that one looked hideous!
Now, I know a thing or two about pasta and when the camera went past the dish, I could see it was horrendously overcooked. Plus the sauce was brownish and sticky, and the meatballs were…I can’t even describe.
Fair enough. Other countries have been creative with our food and it’s alright, maybe something good also came out. Those creativities have eventually become the rule about Italian food abroad till they’ve given birth to stereotypes.
Perhaps, that’s why that Friday evening after work, at the pub right around the corner, an amusing Spanish girl I had just met appeared to be pleased to get to know an Italian guy. She would then politely introduce me to her colleagues highlighting my “fabulous origins” (in her words) – for once, that was utterly flattering. Under all possible circumstances that were making me enjoy the night, the whole setting disgracefully turned gloomy when one of those guys started laughing at me, saying repeatedly that he couldn’t find his wallet–yes, a “funny” reference to the fact that I’m Neapolitan, very funny indeed. And I eventually realised that all that politeness and the appreciation I received were just acts of a wider performance they had set up to mock me.
(Between us, they could have saved the effort).
No, I didn’t lose my temper nor I’d give him a punch on the face, which I should have done. I put on a last fake and pitiful smile before wearing my headphones and walking away.
You know, I could feel discriminated, if it’s to be called discrimination. I could say they were racist, though we didn’t belong to different races. I could say a lot of things but all would mean victimising myself and letting them win.
At the end of the day, as for pasta sauce advertisements, food mis-creativity, and recipes mystifications, I’ll take it very easy and simply call it a spaghetti incident.
The Britalian Post